| The 7 senses is made up from 5 human senses, sight, hearing, smell, touch and taste, which are sensory receptors for human to recognize objects or service that they can familiar or relate to good or bad.
The additional 2 senses are the emotional and instinct logic, which help human to judge the intangible relationship or benefits and help human to create a conclusion about the brand itself. Therefore, customer will think of your brand as the solution for their need at that time, or for future being.
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